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Directions from the studio.

Client work stays under confidentiality until each brand chooses to launch it, and we do not publish anyone’s identity without written permission. What follows is our own studio material — concept marks and visual directions developed in house, across the categories we design in. Relevant client work can be shown under NDA on request.

Concept marks

Nine directions, nine problems.

Each of these was developed against a written brief for a fictional business, the same way a real engagement runs. The point is not the mark itself — it is the reasoning underneath it.

AV
Bold monogramHospitality
◎
Abstract markTechnology
SLASH
Geometric wordmarkRetail
◈
Gradient identityFintech
North
Editorial systemPublishing
M/K
Minimal lettermarkProfessional services
◇◇
Paired diamondLogistics
ATLAS
Extended wordmarkConstruction
◐
Duotone symbolWellness

What lands in your inbox

A finished engagement, unpacked.

A portfolio image tells you what a logo looks like. It does not tell you what you actually receive. This is the contents of a typical Identity System handover.

Folder 01

Logo

  • Primary, horizontal and stacked lock-ups
  • Mono, reversed and single-colour versions
  • AI, SVG, EPS, PDF, PNG, JPG
  • Favicon and app-icon crops
Folder 02

Brand system

  • Colour palette with hex, RGB, CMYK and Pantone
  • Type scale and font licensing notes
  • Grid and spacing principles
  • Guidelines document (PDF)
Folder 03

Collateral

  • Business card and stationery artwork
  • Presentation template
  • Email signature
  • Print-ready files with bleed and crops
Folder 04

Social

  • Profile and cover art per platform
  • Feed, story and carousel templates
  • Editable template files
  • Short usage guide for non-designers

Want to see client work?

Ask, and we will walk you through relevant projects under NDA before you commit to anything. It is the fastest way to tell whether we are the right studio for your brand.

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